The Product and the Promises

Live It Up Super Greens was sold as a premium wellness supplement, packaged with health claims designed to make consumers feel confident they were buying something rigorously made and safe. The reality documented in federal court tells a different story.

• Superfoods, Inc., incorporated in Delaware and headquartered at 228 Park Avenue South, Unit 45397, New York, NY 10003, manufactures and sells the Live It Up Super Greens line in both Original and Wild Berry flavors, in both bulk powder and single-serve stick pack formats.
• The company’s own website advertised the product as containing “all the good stuff,” “none of the bad stuff,” “the highest quality ingredients,” and as being manufactured using “good manufacturing practices.” These claims appeared on product packaging, labels, the company’s direct-to-consumer website, and in marketing materials.
• The four recalled product SKUs are: the Original flavor 8.5oz canister (UPC 860013190804), the Original flavor 30-stick pack (UPC 850077468063), the Wild Berry 9.49oz canister (UPC 860013190811), and the Wild Berry 30-stick pack (UPC 850077468070).
• Products were sold through the company’s direct-to-consumer website beginning September 2024, through Amazon beginning July 30, 2025, and potentially through unauthorized third-party resellers on eBay and Walmart.com. The recall covers products with expiration dates ranging from August 2026 through January 2028.
• Customers who signed up for the company’s monthly subscription program received recurring shipments, meaning some consumers were automatically sent contaminated product over an extended period without any warning.

The Contamination Timeline

The sequence of events from product launch to lawsuit filing reveals months during which contaminated product moved through commerce while consumers believed they were buying a premium health supplement.

• The company began selling Live It Up Super Greens through its own website as early as September 2024. All products bearing lot codes beginning with the letter “A” and all stick pack products are included in the recall.
• Amazon sales began on July 30, 2025, significantly expanding the distribution footprint and the number of consumers exposed to the potentially contaminated product.
• Plaintiff Charlyn Adkins began purchasing the product in approximately July 2025 and enrolled in the monthly subscription program, meaning she continued receiving shipments automatically.
• On December 18, 2025, Adkins was transported by ambulance to the emergency room at Lake Regional Hospital with severe stomach cramps consistent with Salmonella poisoning, incurring thousands of dollars in medical bills.
• On January 15, 2026, Superfoods, Inc. announced the recall. The FDA published news of the recall on approximately January 20, 2026.
• The class action complaint was filed on February 2, 2026 in the U.S. District Court for the Southern District of New York. As of that filing date, 45 illnesses and 12 hospitalizations across the United States were possibly linked to the recalled products.

The Non-Financial Ledger

Charlyn Adkins lives in Morgan County, Missouri. She is not a litigator. She is not a health activist. She is someone who looked at a green powder that promised her “all the good stuff” and “none of the bad stuff” and decided she wanted to take better care of herself. She signed up for the monthly subscription. The product arrived at her door on a schedule she didn’t have to think about. She trusted it.

On December 18, 2025, that trust ended in an ambulance. The lawsuit documents say she arrived at Lake Regional Hospital with severe stomach cramps consistent with Salmonella poisoning. The bills that came after reached into the thousands of dollars. Her story, reduced to a numbered paragraph in a federal complaint, is one of the only individual human accounts captured in this document. It is reasonable to assume the other 44 people counted in the illness tally have their own versions of it.

Think about what Salmonella actually does to a body. The FDA’s own warning language, quoted directly in this lawsuit, describes fever, bloody diarrhea, nausea, vomiting, and severe abdominal pain as the typical experience. In more serious cases, the bacteria enter the bloodstream. That means infected aneurysms. Endocarditis, which is an infection of the heart lining. Arthritis. And in rare cases, death. These are not hypothetical risks invented by lawyers. The CDC counts approximately 1.35 million Salmonella illnesses per year in the United States, along with 26,500 hospitalizations and 420 deaths. It is the leading cause of hospitalizations and deaths from food poisoning in this country, ahead of every other foodborne pathogen.

What makes this particular situation sharper is the demographic of people who buy a product like Super Greens. Wellness supplements marketed for daily use attract people who are trying to be healthier. They attract people with health conditions who have been told to eat better, boost their immune systems, take fewer medications. The lawsuit notes that Salmonella is especially dangerous for young children, elderly people, and anyone with a weakened immune system. A premium greens powder sold as a health tool is precisely the kind of product a person with a compromised immune system might buy in good faith.

The subscription model deserves its own moment of consideration. When you buy a product once, you can make a new choice next month. When you enroll in a monthly subscription, the company makes that choice for you. Shipment after shipment, automatic charge after automatic charge. If the product is contaminated and the company either does not know or does not act quickly enough, you keep receiving contaminated product at your door. You do not get to opt out of a danger you do not know exists. The lawsuit alleges that Superfoods, Inc. failed to timely remove and recall its products once it became aware of the contamination. That timeline matters to every subscriber who received an automatic shipment during the gap between knowledge and action.

The expiration dates on the recalled products stretch to January 2028. That means contaminated canisters with more than a year of shelf life remaining are sitting in homes, cabinets, and pantries right now. People who have not yet heard about this recall, who are not reading this article, who are not on class action notification lists, may be mixing this powder into water or smoothies today. They were told it contained none of the bad stuff.

Legal Receipts

The following are verbatim quotes taken directly from the class action complaint filed in the U.S. District Court for the Southern District of New York, Case No. 1:26-cv-00860. Each quote is followed by a breakdown of what it proves or admits.

“Defendant manufactured products contaminated with Salmonella that rendered its Recalled Products unsafe and unsuitable for consumption and human handling.”

— Complaint ¶ 38

“The Recalled Products contained ‘all the good stuff’ / ‘none of the bad stuff’ / ‘Highest quality ingredients’ / [manufactured using] ‘good manufacturing practices.'”

— Complaint ¶¶ 45, 53, 107 (quoting letsliveitup.com, last visited January 31, 2026)

“Defendant had exclusive knowledge of its own test results showing dangerous levels of Salmonella contamination in its Products; and/or Defendant knew that Plaintiff and members of the Class could not reasonably have been expected to learn or discover that the Recalled Products were misrepresented in the packaging, labels, advertising, and websites prior to purchasing the Products.”

— Complaint ¶ 81

“Upon information and belief, Defendant failed to timely remove and recall the Recalled Products once it became aware of the Salmonella contamination, necessitating punitive damages.”

— Complaint ¶ 58

“Defendant made such misrepresentations with the intent to induce Plaintiff and Class members to rely on its misrepresentations and purchase Recalled Products.”

— Complaint ¶ 47

“Salmonella is a group of bacteria that can cause foodborne illness or salmonellosis. The FDA warns that Salmonella can cause serious and sometimes fatal infections in young children, frail or elderly people, and others with weakened immune systems.”

— Complaint ¶¶ 15–16 (citing FDA and CDC data)

“Plaintiff and members of the Class seek actual and punitive damages, injunctive and declaratory relief, attorneys’ fees, costs, and any other just and proper relief available under the law… Awarding Plaintiff and the Class compensatory damages, in an amount exceeding $5,000,000, to be determined by proof.”

— Complaint, Prayer for Relief ¶¶ B–C

Societal Impact Mapping

Public Health

The public health damage from Salmonella contamination in a supplement sold as a health product is concrete, documented, and ongoing at the time this article was published.

• As of February 2, 2026, 45 people have fallen ill and 12 have been hospitalized across the United States from Salmonella contamination possibly linked to Live It Up Super Greens. These are confirmed and reported cases, meaning the actual number of people sickened is almost certainly higher, since many Salmonella cases are never diagnosed or reported.
• The CDC estimates Salmonella causes 1.35 million illnesses, 26,500 hospitalizations, and 420 deaths in the United States annually. It is the leading cause of food poisoning deaths in the country. Contaminated dietary supplements contribute directly to this public health burden.
• Salmonella is particularly lethal to people with compromised immune systems, young children, and the elderly. A greens supplement marketed as a daily health product has an unusually high likelihood of being consumed by exactly these populations: people using supplements to support compromised health, aging adults managing chronic conditions, and parents adding nutrition products to their daily routines.
• Products with expiration dates extending to January 2028 remain in circulation. Anyone who has not heard about the recall and has contaminated product in their home remains at risk of becoming ill for more than a year from the date the lawsuit was filed.
• The subscription distribution model systematically delivered contaminated product to the same consumers on a repeating cycle, increasing cumulative exposure for anyone enrolled who did not learn about the recall immediately upon announcement.
• Potential unauthorized distribution through eBay, Walmart.com, and other third-party platforms means recalled product may continue circulating outside the reach of the company’s own recall notification system, making the public health perimeter of this contamination event genuinely unknown.

Economic Inequality

The financial harm from this recall falls hardest on people who were already spending money on health improvements and who are the least equipped to absorb unexpected medical costs.

• Plaintiff Adkins incurred thousands of dollars in medical bills from a single emergency room visit and ambulance transport. For a resident of rural Morgan County, Missouri, this level of unexpected medical debt can be financially devastating, triggering missed rent, deferred prescriptions, or damaged credit.
• Class members paid full price for a premium dietary supplement and received a product that the lawsuit describes as “mislabeled, unhealthy, and entirely worthless.” They are entitled to restitution of their purchase price, but obtaining that restitution requires navigating a class action lawsuit process that takes years.
• Consumers who purchased through third-party platforms like eBay may have no official notification channel for the recall, no clear refund process, and no connection to the class action, leaving them with both the health risk and the financial loss and no path to either remedy.
• The monthly subscription model means the company collected recurring revenue from consumers while the contamination persisted. The unjust enrichment claim in the lawsuit seeks to force the company to disgorge these profits, but until a court orders it, those funds remain with the company.
• Emergency room visits, ambulance rides, and follow-up care for Salmonella illness carry costs that health insurance does not always fully cover. Even insured consumers face co-pays, deductibles, and lost wages from missed work during illness and recovery. The lawsuit’s damages demand addresses some of this, but litigation timelines mean years before any payment reaches victims.
• The lawsuit notes that the class comprises at least thousands of consumers. At typical greens supplement retail prices of $60–$80 or more per canister, the aggregate consumer financial harm from purchases alone, before any medical costs, is substantial.

The Cost of a Life Metric

Who Is Connected to This Case

Multiple parties participated in getting this product to consumers. The relationship between the manufacturer, distribution platforms, and end consumers explains how recalled product reached a national audience and why removal is complicated.

What Now?

If you or someone you know purchased Live It Up Super Greens, the following steps are documented, actionable, and important.

Key Corporate Parties Named

• Superfoods, Inc. d/b/a Live It Up — Defendant manufacturer and seller, headquartered at 228 Park Avenue South, Unit 45397, New York, NY 10003. Incorporated in Delaware.
• Plaintiff’s Counsel: Sultzer & Lipari, PLLC (Jason P. Sultzer, Jeremy Francis); Goldenberg Schneider, LPA (Jeffrey S. Goldenberg); Levin Sedran & Berman, LLP (Charles E. Schaffer); The Lyon Firm (Joseph M. Lyon).

Watchlist: Regulatory Bodies With Jurisdiction

• FDA (U.S. Food and Drug Administration): The FDA published the recall notice on approximately January 20, 2026, and oversees dietary supplement safety standards and recalls. The recall is documented at fda.gov/safety/recalls-market-withdrawals-safety-alerts.
• CDC (Centers for Disease Control and Prevention): Tracks Salmonella illness clusters and outbreak investigations. If you became ill after consuming this product, report your illness to your local health department so the CDC’s case count reflects reality.
• FTC (Federal Trade Commission): Has jurisdiction over deceptive marketing and advertising claims in consumer products. The allegations in this lawsuit about false health claims are within the FTC’s enforcement mandate.
• New York Attorney General’s Office: The lawsuit invokes New York General Business Law §§ 349 and 350, the state’s consumer protection statutes. The NY AG has authority to investigate violations of these statutes independently of the civil lawsuit.
• CFPB (Consumer Financial Protection Bureau): If subscription billing practices are found to have continued collecting payment during a known contamination period, subscription payment practices may fall within CFPB’s consumer financial protection mandate.

Direct Actions and Mutual Aid

• Stop using the product immediately. Check your canister or stick pack lot codes. All lots beginning with the letter “A” and all stick pack products across all four recalled SKUs are subject to the recall. Expiration dates on recalled product run from August 2026 through January 2028, meaning the product looks fresh and safe when it is not.
• Check the FDA recall database. Go to fda.gov and search for “Live It Up Super Greens” or “Superfoods Inc.” to find the official recall notice with full UPC codes and lot number details.
• Document your purchases and symptoms. Save receipts, order confirmation emails, subscription billing records, and any medical records or bills related to gastrointestinal illness. This documentation is what will make or break a compensation claim if the class action proceeds to settlement or judgment.
• Report your illness to the FDA and CDC. Use the FDA’s MedWatch reporting system and contact your county health department. Every reported case strengthens the public record and can change regulatory enforcement outcomes for dietary supplement manufacturers broadly.
• Connect with class action counsel. ClassAction.org has documented this case. The law firms listed above are counsel for the plaintiff class. If you purchased any of the recalled products and suffered illness or financial harm, you may be a class member and entitled to compensation.
• Tell people who might still have this product at home. Mutual aid here is direct and concrete: if you know someone who uses greens powders, check in with them. Product with expiration dates out to 2028 has a high probability of still being in people’s cabinets. This is an immediate, neighbor-level action that the FDA’s own recall notification system cannot reach.
• Push for mandatory pre-market testing of dietary supplements. Unlike drugs, dietary supplements in the United States do not require pre-market safety approval from the FDA. This case is a direct consequence of that regulatory gap. Contact your congressional representatives to demand reform to the Dietary Supplement Health and Education Act of 1994 (DSHEA), which created this gap.