How the SEC Says Live Ventures Manufactured Better Numbers
A federal complaint describes income pulled into the wrong reporting periods, an earnings release built on a smaller share count, paid stock promotion, attempted sales and an acquisition recorded before control had changed hands.
Securities & AccountingTL;DR
- The Securities and Exchange Commission alleges that Live Ventures and CEO Jon Isaac improperly added $915,500 to fiscal 2016 income by treating a deal negotiated after year-end as though it existed before the books closed.
- A December 2016 press release reported earnings of $8.92 per share, 40% above the $6.33 in the audited annual filing issued the next day.
- The SEC says Live Ventures paid a stock promoter $120,000 before the release while sell orders were prepared in company and Kingston Diversified Holdings accounts. Five Kingston orders generated about $48,000 in gross proceeds.
- In a second alleged scheme, Live Ventures recorded a $3.77 million acquisition gain before it had paid for or obtained effective control of ApplianceSmart, turning what would have been a losing quarter into a profitable one.
- The complaint also alleges that Live Ventures disclosed $162,000 of additional CEO compensation for fiscal 2016 through 2018 although approximately $315,000 was paid.
- These are SEC allegations in a civil complaint. The supplied document contains no judgment, settlement or adjudicated finding that the defendants committed the alleged violations.
The complaint’s central allegation is not one isolated accounting mistake. It is that dates, calculations, disclosures and corporate records were repeatedly shaped to present results that the underlying transactions did not support.
Transparency notice: This article relies on the SEC’s September 21, 2022 first amended complaint against Live Ventures Incorporated, JanOne Inc., Jon Isaac, Kingston Diversified Holdings LLC and Virland Johnson. A complaint states the regulator’s allegations; it is not a court finding. The supplied source does not include the defendants’ answers on the merits or any later ruling, settlement or final disposition.
The Facts
At 7 a.m. Eastern time on December 28, 2016, Live Ventures announced what it called the biggest year in its history. The headline figure was earnings of $8.92 per share. One day later, the company filed audited financial statements reporting $6.33 per share.
The SEC alleges that the difference was engineered. According to the complaint, Isaac used roughly 2 million shares to calculate the press-release figure even though the company’s weighted average share count was approximately 2.8 million. The smaller denominator raised reported earnings per share by 40%.
That was only one layer. The audited income used in both calculations allegedly included $915,500 that shouldn’t have appeared in fiscal 2016 at all. The SEC says the transaction supporting that income wasn’t negotiated until two months after the fiscal year ended.
The SEC organizes the conduct into three alleged schemes: the fiscal 2016 income and stock-promotion operation; the premature accounting for Live Ventures’ purchase of ApplianceSmart; and inaccurate disclosure of Isaac’s compensation. It also alleges that Live Ventures lacked effective internal accounting controls throughout the period.
The December 2016 Playbook
The first alleged scheme began with a 2014 agreement under which Live Ventures would buy software from Colombian company Novalk Apps. The original price was $1.5 million in cash, 800,000 Live Ventures shares or a later-determined combination. The complaint says Live Ventures made no payment under the agreement through November 30, 2016.
That day, Isaac emailed Novalk CEO Juan Yunis about canceling the purchase. Five days later, Isaac told Live Ventures personnel that he had instead obtained a discount: Novalk would receive 350,000 shares, valued using a date inside the already-completed fiscal year.
The amendment ultimately identified September 15, 2016 as its effective date. Using the company’s $1.67 share price on that date valued the new obligation at $584,500. Subtracting that amount from the original $1.5 million price produced $915,500 of “other income.” The SEC alleges that selecting September 15 rather than September 30 increased the resulting income by more than $80,000.
Generally accepted accounting principles, or GAAP, govern when public companies may recognize transactions in their financial statements. The complaint says a post-year-end event couldn’t be recognized in fiscal 2016 when the underlying condition didn’t exist at the September 30 balance-sheet date. Because negotiations allegedly began on November 30, the SEC contends that recording the reduction as fiscal 2016 income violated GAAP.
Isaac asked Novalk about canceling the software deal. The complaint says Live Ventures and Isaac also entered an agreement with stock promoter Protrader Elite around this date.
Isaac described a discounted stock payment to company personnel. Live Ventures wired $60,000 to Protrader.
Live Ventures announced that annual results would arrive December 28 and wired another $60,000 to Protrader.
The signed Novalk amendment circulated inside Live Ventures with a September 15 effective date.
Paid stock alerts appeared. Isaac sent the final earnings release to the company’s public-relations firm and requested its widest distribution.
The $8.92 earnings figure was published. Sell orders were entered, and Live Ventures stock opened 20% above its previous close.
Live Ventures filed its annual report showing audited earnings of $6.33 per share without issuing a release explaining the discrepancy.
Promotion, price movement and prepared sales
The complaint alleges that Live Ventures paid Protrader $120,000 before the results announcement. Two promotional alerts appeared after the market closed on December 27. One disclosed that Protrader had paid $15,000 for an investor-awareness campaign; another disclosed a $40,000 payment for distributing opinions about Live Ventures.
Meanwhile, the SEC says Isaac had obtained electronic access to Kingston Diversified Holdings’ brokerage account after identifying himself as Yunis during a recorded call. On December 28, that account was accessed from an internet address associated with Isaac’s Las Vegas residence and through a Tor browser, which can conceal a user’s location. Twenty-eight limit orders sought to sell 10,674 shares for potential gross proceeds above $383,000.
Isaac also instructed Live Ventures’ broker to prepare to sell at least 20,000 company shares at prices between $36 and $42. Had those orders executed, the complaint says they would have generated about $760,000. Combined with the Kingston orders, the planned sales represented more than $1.1 million in potential gross proceeds.
The price never reached Live Ventures’ limits, so the company sold none of its shares. Five Kingston orders did execute, generating about $48,000.
The SEC’s alleged sequence was tightly connected: raise reported income, publish a larger earnings-per-share number, pay for promotion, prepare sales and trade into the resulting market reaction.
Live Ventures stock had closed at $26.09 on December 27. It opened at $31.32 the next morning, reached $32.98 and closed at $27.68 on heavy volume. After the audited filing appeared, the stock closed December 29 at $23.92, more than 8% below its December 27 close.
The complaint also traces money from Kingston after the promotional episode. In November 2017, approximately $240,374 moved from Kingston’s brokerage account to its bank account. The following month, about $242,000 went from Kingston to Novalk and then from Novalk to Isaac’s personal account. The SEC alleges that the intermediary accounts concealed the funds’ source and support its claim that Isaac controlled Kingston. Those assertions remain allegations in the supplied record.
The ApplianceSmart Deal: A Gain Before Control, the SEC Says
The second alleged scheme involved two publicly traded companies with closely connected management. Isaac’s father, Tony Isaac, was CEO of Appliance Recycling Centers of America, now JanOne, and served on Live Ventures’ board. Johnson was chief financial officer of both companies, and they shared in-house counsel.
In December 2017, the companies agreed that a Live Ventures subsidiary would buy ApplianceSmart from JanOne for $6.5 million. The SEC alleges that both sides had an incentive to complete a year-end transaction: JanOne faced a tax liability, while Live Ventures faced a tax hit that would reduce quarterly profit.
Live Ventures valued ApplianceSmart’s assets at $10,273,486, approximately 58% above the purchase price. The difference became a bargain purchase gain of $3,773,486. In plain English, Live Ventures reported that it had bought assets worth substantially more than it paid and treated the discount as income. That gain changed what would otherwise have been an unprofitable quarter into a profitable one.
The accounting depended on December 30, 2017 being the acquisition date. Under the relevant GAAP rule quoted by the SEC, the acquisition date is when the buyer obtains control. The complaint alleges that control had not changed hands by year-end:
- Live Ventures had not transferred the $6.5 million purchase price.
- JanOne had not delivered ApplianceSmart’s stock certificate.
- MidCap Financial possessed the certificate and held security interests over ApplianceSmart’s assets.
- ApplianceSmart’s receipts continued flowing into lockbox accounts that paid MidCap daily.
- JanOne still controlled the acquired company’s bank accounts and accounting systems.
On January 4, Live Ventures’ directors were asked to approve the transaction through a written consent dated December 30. A January 5 filing said the stock certificate had been delivered into escrow. The SEC alleges that it remained with MidCap.
Isaac and Johnson later signed a representation letter telling Live Ventures’ accountants that the shares were in escrow and that Live Ventures had effective control even though consideration had not transferred. The complaint says both statements were false.
The cash payment that allegedly wasn’t cash
Live Ventures couldn’t obtain financing for the full purchase price by March 31, according to the complaint. In April, the companies revised the arrangement. Live Ventures issued a $3,919,494.46 promissory note and publicly stated that the remaining $2,580,505.54 had been paid in cash.
The SEC alleges there was no such payment from Live Ventures to JanOne. Johnson instead calculated the $2.58 million from ApplianceSmart revenue sent to MidCap, minus funds JanOne had drawn and transferred back to support ApplianceSmart. Live Ventures didn’t control those receipts, and they never entered a Live Ventures bank account.
A May 2018 memorandum acknowledged that MidCap held the ApplianceSmart shares until March 22. JanOne’s directors didn’t return signed resolutions approving the sale until May 24. ApplianceSmart then spent nine months separating its banking, accounting, employee-benefit and point-of-sale systems from JanOne. Those details, the SEC argues, contradict the claim that Live Ventures already had effective control on December 30.
Who Bore the Consequences
The complaint’s most direct public consequence fell on investors and other market participants who received two materially different earnings figures while paid promotion and prepared sell orders surrounded the announcement. The company’s stock rose sharply after the $8.92 release and closed below its pre-release price after the audited $6.33 figure appeared.
| Moment | Price or disclosure | Status in the complaint |
|---|---|---|
| December 27 close | $26.09 per share | Pre-announcement closing price |
| December 28 release | $8.92 earnings per share | Alleged false and misleading figure |
| December 28 trading | $31.32 open; $32.98 intraday high; $27.68 close | Market prices reported in the complaint |
| December 29 filing | $6.33 audited earnings per share; $23.92 closing price | Annual filing and subsequent close |
The source does not identify individual purchasers, calculate investor losses or establish that any particular person bought or sold because of the release. The roughly $48,000 generated by the five Kingston sales was gross trading proceeds, not a measure of investor harm.
Shareholders also received allegedly incomplete information about executive pay. Proxy statements are supplied before shareholder meetings so investors can evaluate management and vote with required information. The SEC says Live Ventures’ proxy filings for its 2017, 2018 and 2019 annual meetings understated Isaac’s compensation.
Auditors were another institutional point of contact. The complaint alleges that Isaac and Johnson supplied management representation letters containing false information about the Novalk and ApplianceSmart transactions. Live Ventures’ outside accountants relied on the 2016 representations when issuing their opinion, according to the filing.
The complaint does not document job losses, customer losses or operational harm to ApplianceSmart workers. It does show that the business remained dependent on JanOne’s lending facility for inventory, payroll and daily operations while Live Ventures was publicly reporting that the acquisition had already closed.
Compensation Hidden in “Reimbursements”
For fiscal 2016 through 2018, Live Ventures disclosed a combined $162,000 in additional compensation for Isaac. The SEC says approximately $315,000 was actually paid, about 94% more than the disclosed amount.
The payments were labeled as temporary living or expense reimbursements: $120,000 in August 2016, $30,000 in May 2017 and $165,000 in December 2017. Live Ventures’ fiscal 2016 annual report listed zero under “All Other Compensation” and didn’t disclose the $120,000 payment.
Later filings described $54,000 annual housing allowances under Isaac’s employment agreement. The complaint notes that the fiscal 2016 annual report had said Live Ventures had no written employment agreement with him. It alleges that the filings and proxy statements did not accurately report what Isaac received.
The Controls Were Already Flagged as Ineffective
The disputed accounting didn’t occur inside a system the company publicly described as robust. Live Ventures’ fiscal 2016 annual report said its disclosure controls were not effective. Its fiscal 2017 filing identified material weaknesses involving the financial-reporting process, segregation of duties, tax reviews, balance-sheet classifications and business combinations.
The fiscal 2019 annual report again said the controls were ineffective and that management believed deficiencies amounted to material weaknesses. The SEC alleges that Live Ventures violated federal requirements to keep accurate records and maintain accounting controls capable of producing GAAP-compliant statements.
This matters beyond accounting terminology. Public-company investors don’t inspect a company’s bank accounts, contracts and stock certificates before trading. They depend on annual reports, quarterly filings, earnings releases and proxy statements. Here, the SEC alleges that each of those channels carried inaccurate information while the company was acknowledging weaknesses in the process meant to catch it.
Documents Behind the Allegations
The complaint relies on emails, bank and brokerage records, public filings, recorded calls, management representation letters and corporate resolutions. Several quoted communications link the accounting dates directly to the reported results.
Legal receipts
“We want to cancel the deal on the software we bought from you. the $1.5m. I don’t think we will use it. Thoughts?”
Isaac email to Novalk CEO Juan Yunis, November 30, 2016, as quoted in the complaint
“A lower outstanding share count will make our EPS look even better.”
Isaac email to Live Ventures directors, December 23, 2016, as quoted in the complaint
“Although consideration has not transferred at December 31, 2017, the Company has effective control over ApplianceSmart and has determined that the acquisition date is December 30, 2017.”
Management representation letter signed by Isaac and Johnson, February 14, 2018, as quoted in the complaint
After a January 2017 article reported that Live Ventures had hired a stock promoter, Isaac signed a shareholder letter denying promotional activity, according to the SEC. When the Financial Industry Regulatory Authority later asked whether he recognized Protrader Elite, the complaint says Isaac answered that he did not. The SEC contrasts those statements with two $60,000 company transfers to Protrader and Isaac’s alleged role in arranging the campaign.
The supplied document contains the SEC’s interpretation of these records. It does not contain competing testimony, the defendants’ evidentiary objections or a judicial assessment of credibility.
What the Legal Case Actually Says
The SEC brought 17 civil claims under federal securities laws. They include alleged securities fraud, false statements to accountants, false certifications, inaccurate periodic reports, deficient books and records, inadequate internal controls and inaccurate proxy disclosures.
The regulator asked the federal court in Nevada for permanent injunctions, civil penalties and disgorgement, meaning repayment of money allegedly obtained through unlawful conduct. It also sought to bar Isaac and Johnson from serving as officers or directors of public companies.
Those requests are not outcomes. The complaint asks the court to find violations; it does not show that the court did so. Nothing in the supplied source establishes liability, the amount of any penalty, whether money was ultimately disgorged or whether an officer-and-director bar was entered.
The filing also does not include a substantive response from Live Ventures, JanOne, Isaac, Johnson or Kingston. Their attorneys appear on the service list, but an appearance by counsel is not evidence for or against the allegations.
What a Legitimate Fix Looks Like
Editorial analysisThe alleged failures point to controls more concrete than another promise to improve compliance. Acquisition income should not be recorded until independent documentation establishes who controls the assets, cash, stock certificates, bank accounts and operating systems. A contract’s stated effective date should not override the transaction’s actual chronology.
Earnings releases should be reconciled to the same share-count methodology used in the financial statements, with any nonstandard calculation plainly identified. Paid stock promotion and planned corporate sales need review independent of the executives who benefit from the announcement.
Executive compensation requires a complete reconciliation of payroll, expense reimbursements, allowances and direct transfers before annual and proxy filings are certified. Most importantly, executives should not be able to supply decisive accounting representations without verification from bank records, lenders, counterparties and the company’s board.
What Remains Unresolved
- Whether a court accepted the SEC’s account of the Novalk amendment, stock promotion and Kingston trading.
- Whether Live Ventures legally controlled ApplianceSmart on December 30, 2017 despite the unpaid consideration and MidCap’s continuing control over key assets and cash flows.
- How the defendants answered the allegations and whether any claims were dismissed, settled or tried.
- Whether the SEC obtained penalties, disgorgement, injunctions or officer-and-director bars.
- Whether Live Ventures ultimately corrected the disputed financial statements, compensation disclosures or internal-control weaknesses.
The Record Stops Before the Verdict
The complaint provides a detailed documentary theory: dates were moved backward, a share count was reduced, paid promotion preceded an earnings announcement, sales were prepared, and a later acquisition gain was recorded before control allegedly changed hands. It also leaves the most important legal question unanswered. The supplied record shows what the SEC accused the defendants of doing and the evidence it cited—not what a court ultimately determined.
The source document for this investigation is attached below.



