Kia and Hyundai chose to not include a $170 anti-theft device in their cars for 10 years. Now they’re trying to dodge accountability.

Kia and Hyundai Knew Their Cars Were Easy to Steal. They Built Millions of Them Anyway.
Corporate Accountability Project
Corporate Misconduct Kia America & Hyundai Motor America · 2011–2021

Kia and Hyundai Knew Their Cars Were Easy to Steal. They Built Millions Anyway.

For a decade, two auto giants skipped a $170 anti-theft device that 96% of competitors used. Innocent drivers paid with their lives. Now, a federal appeals court says their victims can finally sue.

● CRITICAL SEVERITY
96%
of other carmakers had immobilizers
while Kia/Hyundai had only 26%
TL;DR

Between 2011 and 2021, Kia and Hyundai deliberately produced millions of vehicles without engine immobilizers, a standard anti-theft device that costs roughly $170 per car and was already used by 96% of their competitors. The companies knew immobilizers worked. They praised them in their own regulatory filings. They chose not to install them anyway. When thieves inevitably targeted these cars en masse, innocent drivers were killed and maimed. A federal appeals court has now ruled that Kia and Hyundai cannot hide behind legal technicalities designed for careless individual car owners: as sophisticated manufacturers who understood the risk, they can be held liable for the harm their design choices caused.

A man is dead. A man is severely injured. Two corporations built the conditions for both outcomes and collected billions while doing it. That is not an accident. That is a choice.

$170
Cost per vehicle for an engine immobilizer
96%
Of competitor vehicles with immobilizers by 2015
26%
Of Kia and Hyundai vehicles with immobilizers
8x
Spike in Milwaukee Kia/Hyundai thefts 2020–2021
<90s
Time needed to steal these cars with a USB cord
10 yrs
Decade of production without immobilizers (2011–2021)

The facts of this case are not complicated. Kia and Hyundai knew that engine immobilizers prevent car theft. They said so in their own filings with federal regulators. They knew their competitors had adopted immobilizers as a standard feature through the 1990s. And they knew that without immobilizers, the physical design of their vehicles, ignition assemblies that broke apart with minimal force and could be activated with a USB cord or a pair of pliers, made their cars uniquely easy to steal. None of that knowledge stopped them from producing millions of cars this way, year after year, for a full decade.

When the predictable happened and thieves began targeting these vehicles at catastrophic rates, real people suffered real consequences. In Columbus, Ohio, an unlicensed 15-year-old stole a Kia and, while fleeing police, struck and killed Matthew Moshi. In the same city, a 16-year-old stole a Hyundai and collided with Donald Strench, leaving him with multiple fractures and severe head injuries. These are not statistics. These are the specific human costs of specific corporate decisions made in specific boardrooms over a specific decade.

The companies then attempted to use the legal system as a second line of defense, arguing that longstanding Ohio precedents shielded them from liability. A federal appeals court disagreed, ruling in September 2025 that the legal protections designed for individual car owners who leave their keys in the ignition do not extend to multinational manufacturers who knowingly designed and mass-produced defective vehicles.

Core Allegations
⚠️ Core Allegations What They Did
01 Between 2011 and 2021, Kia and Hyundai knowingly produced millions of vehicles without engine immobilizers, a standard anti-theft device adopted by 96% of competitor vehicles by 2015. high
02 The companies had previously praised the effectiveness of immobilizers in their own federal regulatory filings, demonstrating they understood the devices worked and deliberately chose not to install them. high
03 The physical design of these vehicles compounded their theft vulnerability: ignition assemblies broke apart with minimal force and could be activated with household items like a USB cord or pliers, enabling theft in under 90 seconds. high
04 An immobilizer cost approximately $170 per vehicle. Kia and Hyundai chose savings over safety across millions of units while collecting full market-rate prices from consumers. high
05 By 2015, only 26% of Kia and Hyundai vehicles had immobilizers, compared to 96% of other vehicles on the market, making their cars uniquely attractive targets for thieves. high
06 Matthew Moshi was killed and Donald Strench was severely injured when teenagers stole Kia and Hyundai vehicles and drove them recklessly. Both plaintiffs brought product liability claims under the Ohio Product Liability Act. high
💰 Profit Over People Revenue Prioritized Over Safety
01 Kia and Hyundai mass-produced an entire lineup of vehicles they internally knew were disproportionately easy to steal, selling them at standard market prices without disclosing the anti-theft gap to consumers. high
02 The $170 per-vehicle cost of an immobilizer represents a negligible fraction of vehicle sale prices. Eliminating it across millions of vehicles produced substantial savings at direct cost to public safety. high
03 The companies did not alert consumers, dealerships, or insurers that their vehicles were significantly more vulnerable to theft than competitors, depriving buyers of information material to their purchase decision. med
04 Federal safety standards adopted more than 50 years ago explicitly recognized that reducing car theft protects “the many innocent members of the public who are killed and injured by stolen cars.” Kia and Hyundai, as regulated entities, were aware of this framework and chose to underperform it. high
🏠 Community Impact Cities and Neighborhoods Harmed
01 Between 2020 and 2021, Milwaukee, Wisconsin, saw a nearly eightfold increase in stolen Hyundai and Kia vehicles, destabilizing communities and straining police resources. high
02 In 2022, Columbus, Ohio, reported a spike in Kia and Hyundai thefts that almost doubled the city’s overall vehicle theft rate from two years prior, directly attributable to the design gap. high
03 A viral YouTube guide for stealing Kia and Hyundai vehicles spawned the “Kia Challenge,” a social media trend in which teenagers, most often young males, competed to steal and joyride these cars. The design defect is what made the trend possible. high
04 The nationwide theft surge imposed costs on municipal governments, insurance systems, law enforcement agencies, and individual victims well beyond the two plaintiffs in this case. med
⚖️ Regulatory Failures How Oversight Broke Down
01 Federal anti-theft vehicle standards, adopted over 50 years ago, explicitly target accident reduction from vehicle theft. Kia and Hyundai operated within this regulatory environment for a decade while systematically underperforming its intent. high
02 The National Highway Traffic Safety Administration’s 1968 rulemaking cited evidence that 18.2% of stolen cars become involved in accidents and concluded stolen vehicles create “a major hazard to life and limb.” Kia and Hyundai, as regulated manufacturers, had full access to this research and proceeded regardless. high
03 No federal mandate required immobilizers in U.S. vehicles during this period, creating a regulatory gap that Kia and Hyundai exploited while competitors voluntarily adopted the standard. med
⚖️ Corporate Accountability Failures Weak Penalties and Legal Maneuvering
01 Kia and Hyundai moved to dismiss both lawsuits before trial, arguing they were shielded by legal precedents designed to protect individual car owners who leave keys in their ignitions. A federal appeals court rejected this argument in September 2025. high
02 The district court initially sided with the manufacturers, dismissing the victims’ claims on proximate causation grounds before any discovery or trial. The Sixth Circuit reversed that ruling for the core design defect and warning claims. high
03 The companies argued that a viral social media theft trend made the accidents “unforeseeable,” a position the appeals court explicitly rejected, noting the theft surge began before the Kia Challenge emerged. med
04 Kia and Hyundai characterized the plaintiffs’ legal theories as “novel” in an effort to discourage the federal court from allowing the claims to proceed, even though the claims rest directly on established product liability law. med
Public Health and Safety Unsafe Products and Their Consequences
01 Matthew Moshi died after an unlicensed 15-year-old stole a Kia and struck his vehicle while fleeing police. His estate is now a plaintiff in federal court. high
02 Donald Strench suffered multiple fractures and severe head injuries after a 16-year-old stole a Hyundai and collided with his vehicle while joyriding. high
03 Federal data established more than 50 years ago that stolen vehicles are involved in accidents at a rate of 18.2%, creating a documented, predictable, and well-understood public safety hazard that Kia and Hyundai’s design choices made significantly worse. high
04 The design allowed theft by individuals with no technical skill using household items, meaning the population of potential thieves, and potential accident victims, was as large as possible. high
Timeline of Events
1968
The National Highway Traffic Safety Administration adopts federal anti-theft vehicle standards, explicitly citing evidence that 18.2% of stolen cars become involved in accidents and calling stolen vehicles “a major hazard to life and limb.”
1990s
The auto industry broadly adopts engine immobilizers as a standard anti-theft feature. Kia and Hyundai decline to follow the industry norm, remaining outliers as competitors standardize the technology.
2011–2021
Kia and Hyundai produce millions of vehicles across multiple model lines without engine immobilizers, despite having praised the technology in prior regulatory filings. By 2015, 96% of other vehicles on the market have immobilizers; only 26% of Kia and Hyundai vehicles do.
2020–2021
Milwaukee, Wisconsin, experiences a nearly eightfold spike in stolen Hyundai and Kia vehicles. The pattern begins repeating in cities across the country.
2022
Columbus, Ohio, reports a Kia and Hyundai theft spike that nearly doubles the city’s overall vehicle theft rate. A YouTube user posts a step-by-step theft guide, spawning the viral “Kia Challenge” trend, primarily among teenagers.
November 2023
A thief steals a 2018 Kia Optima and crashes it into Matthew Moshi’s vehicle, killing Moshi. His estate files a product liability lawsuit against Kia America, Inc.
March 2023
An unknown teenager steals a 2019 Hyundai Elantra and recklessly drives it into Donald Strench’s vehicle, causing multiple fractures and severe head injuries. Strench files suit against Hyundai Motor America.
June 2024
The U.S. District Court for the Southern District of Ohio dismisses both lawsuits, ruling that the plaintiffs cannot establish proximate causation as a matter of Ohio law. Both cases are appealed to the Sixth Circuit.
February 6, 2025
The Sixth Circuit Court of Appeals hears oral arguments in the consolidated cases Moshi v. Kia America and Strench v. Hyundai Motor America.
September 16, 2025
The Sixth Circuit reverses the district court’s dismissal of the design defect and warning claims, ruling that the legal protections for individual car owners do not shield sophisticated manufacturers who knowingly produced defective vehicles. The cases are remanded for further proceedings.
Direct Quotes from the Legal Record
QUOTE 1 Immobilizers standard across industry; Kia/Hyundai the outlier Core Allegations
“By 2015, 96% of other cars had immobilizers, compared to only 26% of Kia and Hyundai vehicles.”

This single statistic makes the companies’ argument that the design was industry-standard impossible to sustain. They were not following the industry. They were lagging it by an enormous margin at the exact moment their vehicles became prime theft targets.

QUOTE 2 Companies knew their vehicles could be stolen in seconds Core Allegations
“These physical features, combined with the lack of immobilizers or equivalent devices, made it possible for people with little technical skill to steal the cars in under 90 seconds.”

This is not a sophisticated attack requiring specialized knowledge. Anyone with a USB cord could steal these vehicles in the time it takes to watch a short video. That is the direct product of choices Kia and Hyundai made.

QUOTE 3 Companies praised immobilizers in their own regulatory filings Profit Over People
“Having praised the effectiveness of immobilizers in prior regulatory filings, Kia and Hyundai understood that without them, their cars would be easy to steal.”

This is not a case of ignorance. The companies documented their own understanding that immobilizers prevent theft, then declined to install them in millions of vehicles. Knowledge plus inaction equals a deliberate choice.

QUOTE 4 Federal government documented the danger of stolen cars in 1968 Regulatory Failures
“The National Highway Traffic Safety Administration cited evidence that ‘18.2 percent of . . . stolen cars became involved in accidents.’ It thus concluded that stolen vehicles created ‘a major hazard to life and limb on the highways.'”

This research is more than 50 years old. The link between vehicle theft and serious accidents was not a surprise or a novel theory. It was established federal regulatory knowledge that Kia and Hyundai, as regulated manufacturers, had a legal and ethical obligation to account for.

QUOTE 5 Appeals court holds manufacturers to a higher standard than car owners Corporate Accountability Failures
“A manufacturer ‘ha[s] an obligation to be an expert in its product, which includes the testing and monitoring of known and possible hazards.'”

The court draws a sharp line between what an ordinary car owner is expected to know and what a sophisticated manufacturer is required to know. Kia and Hyundai cannot claim ignorance when their own filings and the regulatory record establish exactly what they knew.

QUOTE 6 Milwaukee theft spike: the real-world consequence of the design gap Community Impact
“Between 2020 and 2021, Milwaukee, Wisconsin, saw a nearly eightfold jump in stolen Hyundai and Kia vehicles.”

An eightfold increase is not a trend. It is an explosion. It reflects the real-world consequence of selling millions of easily stolen vehicles into communities that bore the full cost of that corporate decision.

QUOTE 7 OPLA requires manufacturers to guard against risks ordinary people need not anticipate Corporate Accountability Failures
“OPLA requires manufacturers to foresee and guard against risks that ordinary people may overlook.”

This is the core of the court’s ruling. Manufacturers are not ordinary people. They have specialized knowledge, testing resources, and regulatory obligations. The law holds them to a higher standard because they have a higher capacity to prevent harm.

QUOTE 8 Kia Challenge caused by the design, not the other way around Community Impact
“The numbers climbed even higher when, in 2022, a YouTube user posted a ‘how-to’ guide for stealing Kia and Hyundai vehicles. The video spread virally on social media and gave rise to the ‘Kia Challenge.'”

The Kia Challenge was not the cause of the problem. It was the amplification of a design vulnerability that Kia and Hyundai created. Without cars that could be stolen in 90 seconds with a USB cord, no viral trend could have followed.

Commentary
? Why didn’t Kia and Hyundai just install the immobilizer?
The court record does not specify the internal business reasoning. But the math is straightforward: an immobilizer costs approximately $170 per vehicle. Multiply that across millions of vehicles and you reach a figure that cuts directly into profit margins. The companies were aware the devices worked. They praised them in their own filings. The decision not to install them was a cost calculation made at the expense of the people who would buy and be harmed by those vehicles.
? Is this lawsuit legitimate, or just an attempt to blame corporations for criminal acts?
This question gets the framing backwards. Product liability law exists precisely because companies make design decisions that create foreseeable risks. Federal safety standards adopted in 1968 already documented that stolen vehicles cause accidents at a rate of 18.2%. Kia and Hyundai, as regulated manufacturers with specialized knowledge of their products’ vulnerabilities, were not in the same position as an ordinary car owner who forgot their keys. They made deliberate choices across a decade of production. The appeals court agreed: these are not novel or frivolous claims. They are straightforward product liability cases that the district court dismissed too early.
? What does the Sixth Circuit’s ruling actually mean going forward?
The ruling means the design defect and warning claims from Matthew Moshi’s estate and Donald Strench proceed to further litigation rather than being dismissed at the pleading stage. It does not establish liability yet. What it does establish is the legal principle that sophisticated manufacturers cannot hide behind the same legal shields that protect individual car owners. For future cases involving similar design decisions, this ruling creates an important precedent: companies that knowingly produce dangerous products cannot escape accountability by arguing that criminal acts by third parties break the chain of causation.
? How widespread was the harm caused by these design decisions?
The two plaintiffs in this case are individual representatives of a much wider pattern of harm. Milwaukee saw an eightfold spike in Kia and Hyundai thefts in a single year. Columbus saw its overall theft rate nearly double. These spikes occurred in cities across the country, imposing costs on law enforcement, insurance systems, and communities that extended far beyond the vehicles themselves. Stolen Kias and Hyundais were used in other crimes, police pursuits, and accidents. The design gap did not affect two people. It affected entire cities.
? What can I do to prevent this from happening again?
Several concrete steps exist. At the consumer level, research a vehicle’s anti-theft features before purchasing and ask dealers specifically whether a car has an engine immobilizer. At the policy level, contact your federal and state representatives to support mandatory immobilizer requirements for all new vehicles sold in the United States. The U.S. currently does not require immobilizers by law, even though Canada, Australia, and the European Union all do. Support organizations that advocate for stronger vehicle safety standards and document corporate safety failures. Share reporting on cases like this one to build public pressure on manufacturers to meet the standards their competitors have already adopted voluntarily.
? What happened to the families of Matthew Moshi and Donald Strench?
Matthew Moshi died. His estate, administered by Qualitee Moshi, brought this lawsuit on his behalf. Donald Strench survived but suffered multiple fractures and severe head injuries. Both were innocent people going about their lives when they were struck by teenagers driving vehicles that Kia and Hyundai made trivially easy to steal. These are not abstract statistics. They are the specific human cost of specific corporate decisions, and the legal system is now being asked to determine whether those corporations bear responsibility for the harm their choices caused.
? Why did the companies call the Kia Challenge “unprecedented”?
Calling the Kia Challenge “unprecedented” was a legal strategy, not a factual description. The companies argued that a viral social media theft trend was so unusual that it made the resulting accidents unforeseeable, thereby breaking the legal chain of causation. The appeals court rejected this argument on two grounds. First, the theft surge began before the Kia Challenge, demonstrating that the design vulnerability caused elevated theft rates independently of any social media trend. Second, manufacturers are not required to foresee the exact mechanism by which harm occurs, only that harm was a foreseeable result of their design choices.
? Does a dissenting judge’s opinion undermine the ruling?
A dissenting opinion represents a minority view and does not affect the legal outcome. Judge Murphy’s dissent argued that Ross and Pendrey, the Ohio Supreme Court cases protecting car owners, should apply categorically to manufacturers as well. The majority disagreed, and the majority opinion is the binding legal ruling. The dissent’s argument reflects a genuine legal debate about how state-law precedents should apply in federal diversity cases, but it does not change what the court decided: the design defect and warning claims proceed to further litigation.

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Aleeia
Aleeia

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