Pabst Brewing Knew Their Brewery Was Poisoning Workers for Decades and Did Nothing
| 01 | Pabst Brewing Company owned and operated a Milwaukee brewery containing what its own corporate representative described as “many miles” of asbestos-insulated pipe, creating an environment saturated with a known carcinogen. | high |
| 02 | Pabst employed steamfitters, including Gerald Lorbiecki, through independent contractors to cut and replace that asbestos-covered pipe. The standard method of the time involved chipping insulation off with hammers, chisels, and saws, sending asbestos dust flying into the air. | high |
| 03 | Pabst knew by June 1971 that airborne asbestos caused serious illness. The company summarized OSHA regulations in an internal memo that specifically identified asbestosis as an occupational disease. They had this knowledge decades before Lorbiecki developed cancer. | high |
| 04 | Despite documented knowledge of the health risk, Pabst took no steps to warn steamfitters working on its premises about asbestos. The company also failed to require protective equipment or dust-reduction methods. | high |
| 05 | Pabst has no documentation of any asbestos abatement prior to the early 1990s, meaning workers were exposed to deteriorating, disturbed asbestos insulation for at least two decades after the company acknowledged the health risks in writing. | high |
| 06 | As late as 1986, OSHA cited Pabst for having broken asbestos pipe insulation inside the brewery. The company had received its own internal memo identifying asbestos as dangerous fifteen years earlier and still had not addressed the hazard. | high |
| 07 | Gerald Lorbiecki was diagnosed with mesothelioma in 2017. He died before his case reached trial. His estate, his wife Carol (who also died during the proceedings), and his son Scott continued the lawsuit in his place. | high |
| 08 | A jury determined that Pabst acted “in an intentional disregard of the rights of Gerald Lorbiecki” and awarded $20 million in punitive damages. The Wisconsin Supreme Court upheld the finding that Pabst knew workers were being exposed to airborne asbestos and chose to do nothing. | high |
| 01 | Both OSHA and the Wisconsin Industrial Commission issued regulations identifying asbestos as harmful to human health by June 1971. Pabst summarized these regulations internally. The company treated regulatory awareness as an administrative exercise, not as a call to protect workers. | high |
| 02 | Pabst circulated a memo to outside contractors requiring them to follow OSHA regulations at its facility. The company used regulatory compliance language as a shield while continuing to expose workers to the very hazard those regulations were designed to prevent. | medium |
| 03 | Although new asbestos pipe insulation was banned in 1975, Pabst still had not addressed the enormous quantity of existing asbestos insulation already in the brewery. The regulatory ban on new material did nothing to protect workers from the miles of asbestos already installed. | high |
| 04 | OSHA cited Pabst in 1986 for broken asbestos insulation in the brewery. The company received this government citation for the exact conditions that killed Gerald Lorbiecki, yet had no record of meaningful remediation for another several years. | high |
| 05 | Wisconsin’s safe-place statute, enacted during the Progressive Era to protect workers, imposes a non-delegable duty on property owners to maintain safe premises. Pabst attempted to avoid that duty by arguing that because independent contractors performed the work, it bore no responsibility for the asbestos environment it owned and controlled. | medium |
| 01 | Between 1963 and 1974 alone, Sprinkmann Sons delivered hundreds of pounds and thousands of feet of asbestos-containing insulation to Pabst’s brewery. Pabst continued purchasing this material after it was known to cause disease, prioritizing cheap, available insulation over worker health. | high |
| 02 | Rather than invest in asbestos abatement, protective protocols, or alternative methods after the 1971 OSHA regulations, Pabst continued operations unchanged. The cost of protecting workers was simply not paid. | high |
| 03 | Pabst mandated that contractors notify it before making welds or cuts, primarily to prevent fire and explosion hazards that threatened its facility. The same attentiveness was never applied to the asbestos hazard threatening the workers performing those cuts. | medium |
| 04 | The jury found that Pabst’s conduct met the standard of “intentional disregard” of workers’ rights, the threshold required for punitive damages in Wisconsin. This was not a mistake or an oversight. The jury concluded the company was aware its conduct was substantially certain to harm workers and chose to continue anyway. | high |
| 01 | Gerald Lorbiecki was a union steamfitter and member of Steamfitters Union Local 601. He spent his working life installing and repairing industrial pipe systems. His labor built and maintained the facilities that generated profits for companies like Pabst. | medium |
| 02 | The standard method for replacing insulated pipe in the 1970s, the method used by Lorbiecki and his fellow steamfitters at Pabst, involved physically chipping and sawing asbestos-laden insulation off existing pipes. According to expert testimony, a major repair job required tearing off thousands of pounds of insulation, generating enormous quantities of airborne dust. | high |
| 03 | Lorbiecki’s colleague Larry Schroeder testified that steamfitters’ clothing would often be coated in dust from the insulation work, meaning workers were visibly covered in the material that would eventually kill some of them. This was the normal, unprotected working condition at Pabst’s brewery. | high |
| 04 | By using independent contractors, Pabst attempted to shield itself from liability for the workplace conditions it owned, controlled, and profited from. The Wisconsin Supreme Court rejected this legal maneuver, ruling that Pabst’s duty under the safe-place statute could not be delegated away. | high |
| 05 | Lorbiecki died of mesothelioma. Mesothelioma is a cancer of the lining of the lungs and other organs with an average survival of 12 to 21 months from diagnosis. It is caused almost exclusively by asbestos exposure. There is no cure. | high |
| 01 | Pabst pursued summary judgment before trial, arguing it owed no duty to Lorbiecki because he worked for an independent contractor. The company sought to have the case dismissed on a legal technicality rather than confront the evidence that it knowingly exposed workers to a deadly carcinogen. | medium |
| 02 | After the jury verdict, Pabst moved for judgment notwithstanding the verdict and appealed all the way to the Wisconsin Supreme Court, continuing to fight accountability at every stage. The company forced the Lorbiecki family to pursue this case for years after Gerald had already died. | high |
| 03 | Before trial, Pabst successfully had Lorbiecki’s common-law negligence claim dismissed, leaving only the safe-place statute claim. The company exploited the narrower scope of that statute to limit potential exposure even while fighting the core allegation that it had poisoned a worker. | medium |
| 04 | On appeal, Pabst successfully argued for a narrower cap on punitive damages, reducing the cap from two times the full jury verdict to two times only the compensatory damages for which Pabst alone was legally responsible. The company reduced its punitive exposure by more than half through legal argument after already being found to have intentionally disregarded a worker’s rights. | medium |
| 05 | The final judgment entered against Pabst was approximately $6.99 million, a fraction of the $20 million the jury believed was necessary to punish the company’s conduct. Statutory damage caps effectively transformed a $20 million punitive verdict into a far smaller financial consequence for a major corporation. | high |
| 01 | Mesothelioma has a latency period of 20 to 50 years after asbestos exposure. Lorbiecki worked at the Pabst brewery in the mid-1970s and was not diagnosed until 2017, more than four decades later. This delay meant Pabst faced legal consequences only long after the executives and managers who made the decisions had moved on. | high |
| 02 | Because of the long gap between exposure and diagnosis, the primary witness, Lorbiecki himself, was too ill to testify before trial and died before the proceedings concluded. Pabst benefited from the biological delay that asbestos disease imposes on its victims. | high |
| 03 | The lawsuit was filed in 2018, the case went to trial at the Milwaukee County Circuit Court, was appealed to the Court of Appeals (decided in 2024), and then reviewed by the Wisconsin Supreme Court (decided April 15, 2026). The Lorbiecki family spent years in litigation while Pabst exhausted every available procedural avenue. | medium |
| 04 | Carol Lorbiecki, Gerald’s wife, was substituted as a plaintiff after Gerald died and then herself died before the case reached the Supreme Court. The case outlived both the primary victim and his surviving spouse. | high |
“Many miles” of asbestos-insulated pipe throughout the brewery.
“Thousands of pounds of insulation [would have to] be torn off of pipes in a major repair job.”
Workers chipped insulation off existing pipes using “a hammer or chisel, a saw, whatever you had in your hand; a screwdriver, [or] pocket knife,” causing dust to become airborne and “fly around.”
By June 1971, Pabst had summarized OSHA regulations in an internal memorandum that “specifically identified asbestosis as an occupational illness.”
Between 1963 and 1974 alone, Sprinkmann’s records reflect “hundreds of pounds, thousands of feet of asbestos-containing insulation going into the bottle house.”
Schroeder’s testimony was “devastating to Pabst.”
The jury could have concluded that Pabst “continued to purchase more asbestos insulation, failed to warn workers or adopt additional safety protocols, did not engage in asbestos remediation for many years, and was cited by OSHA in 1986 for having broken asbestos-containing pipe insulation in the brewery.”
An employer or owner “cannot assert that another to whom he has allegedly delegated the duty is to be substituted as the primary defendant in his stead for a violation of safe place provisions.”
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